OUR
PHILOSOPHY
The experience of pregnancy is like no other. At Basq, we set out
to create effective and beautiful skin care that addresses your unique
skin care needs during pregnancy. When it comes to concerns over stretch
marks, itchy belly, break outs and blemishes, swollen legs, sleeplessness
and sensitive skin, we believe pregnant and new mothers deserve the
best in quality and beauty without compromising safety. What
does the best in maternity skin care mean? To find out, we spent
a year talking to hundreds of pregnant women and new mothers to
hear their pregnancy skin care concerns. While every woman
experiences pregnancy differently, we found most women shared very
similar physical and emotional concerns. Out of these discussions
- and our personal experiences - came the four guiding principles
of Basq:
• Offer pregnancy skin care products
pregnant women truly need.
At Basq you will not find everyday products repackaged as “maternity.”
Each product addresses a genuine pregnancy related issue, from dry,
itchy skin to stretch marks and fatigue and frazzled nerves.
• Create high-quality, results-oriented
pregnancy skin care.
We assembled a team of experts from the health, beauty, aromatherapy,
and skin science fields to achieve this goal. We use plant extracts,
from detoxifying green tea to energizing eucalyptus, and essential
oils like ylang ylang and lavender, to calm and pamper you while
they treat pregnant skin. Our stretch mark belly oil is a rich blend
that includes hazelnut, grapeseed and sweet almond oil among others,
not simply mineral oil.
• Deliver an experience that women
will really enjoy — both during and after pregnancy.
Our products distinctively blend modern science with the ancient
traditions of aromatherapy. Basq’s appealing aromas, rich
essential oils and plant extracts deliver a sensory experience that
is both pampering and comforting. Created for the gentlest time
in your life, Basq products are right for pregnancy but beautiful
enough for anytime.
• Take a serious stance on safety.
We were surprised to discover that some pregnancy skin care contain
ingredients that may not be safe to use during pregnancy. While
Aromatherapy offers real benefits during pregnancy, it should be
used cautiously. We have been careful to exclude any ingredients,
including several essential oils, whose safety is at all questioned
by industry experts.
From these core principles, we created Basq, an
indulgent experience—and one you can trust. We hope the name
says it all: Basq in the Moment, It’s Your Time to Enjoy!
We invite you to peruse this site for more information
on our pregnancy product line, gift options (for yourself or a friend),
ingredient and safety information, and other useful resources for
you.
Kelli Kenny
Co-founder |
Lauren Parisier
Co-founder |
|